Insights from a Top Political Consulting Firm
When you’re running a political campaign, every detail matters. The smallest slipup can derail your entire effort and put you at risk of losing the race. While there are many
The Ultimate Guide to Political Consulting: Strategize, Mobilize, And Win Campaigns
Political consulting is a key component of modern politics. It has become an essential component of political campaigns since it involves the development of tactics, the mobilization of resources,
Why Branding Campaign In Political Marketing Is The Key To Getting Votes
Just as an artist carefully selects each color and brushstroke to create a work of art, a political campaign must carefully craft its message and image to resonate with voters.
Election Success: How a Public Relations Agency Can Help Put a Political Candidate in Office
A political campaign is a marathon, not a sprint. It requires a combination of strategy, hard work, and good timing to win the hearts, and votes of the people. And
How to Utilize Video to Reach Voters
The media for political campaigning has evolved over the centuries, but the purpose remains the same: to cause emotional, attitudinal, and behavioral change among the audience. Thanks to channels like
Why Every Candidate Needs A Reputation Manager
Political decisions, opinions, and reputations are now at the forefront of essential human existence. Daily, we are confronted with an issue or resolution that a political candidate decides on. Yes,
Ethics And Your Campaign: Why Public Relations Matter More Than Ever
Understanding public relations ethics is vital to running a successful campaign. Ethics are important because they set you apart from your competitors. When conducting a campaign, ethical practices should be
7 Things to Keep in Mind When Creating Your Campaign Landing Page
When creating your political digital marketing campaign, there are several things you’ll want to consider. This post will highlight the seven key elements you need to simplify your landing page
3 Marketing Tactics For The Win
The world is shifting, and winning elections takes more than showing up at doorsteps and handing out flyers. How do we win in 2023? One of the most powerful but
Six Benefits of Hiring a Digital Political Consulting Firm for Your Campaign
When you set out to publicize and push your political campaign to the next level, how to market yourself can be extremely difficult. You have competition coming for you, and
How To Use Email Marketing to Understand Your Voters
It’s that time of the year again; elections are on the way. Now more than ever, your online campaign tactics are essential if you want to get elected to any
Crisis Management: How to Handle A Crisis Like A Pro – Part 3: Post Crisis
Crisis Management: How to Handle A Crisis Like A Pro – Part 3: Post Crisis By Michael Kunert, Political Strategist Welcome to Part 3 of our discussion on handling a
Crisis Management: How to Handle A Crisis Like A Pro – Part Two: Crisis Response
Crisis Management: How to Handle A Crisis Like A Pro – Part Two: Crisis Response By Michael Kunert, Political Strategist We discussed the categories of a “crisis.” We pointed out
How Social Media Is Shaping Politics & Campaigns
It’s no secret that social media is playing a huge role in politics and campaigns these days. Politicians and candidates are using social media platforms like Facebook, Twitter, and Instagram
6 Effective Political Campaign Strategies in 2022
Winning an election at any level is rarely an easy feat. Successful candidates plan several months and even years in advance. They also adapt their strategies to the ever-changing political
Crisis Management: How to Handle A Crisis Like A Pro – Part 1: Pre-Crisis
Crisis Management: How to Handle A Crisis Like A Pro – Part 1: Pre-Crisis By Michael Kunert, Political Strategist In every campaign, a “crisis” is going to occur. How
3 Email Marketing Tactics For The Win
When you sit down with your campaign team to discuss strategy, email marketing needs to be at the top of the list. Of all of the various forms of communication
Three Ideas to Raise Funds for Your Political Campaign
Easy Political Fundraising Ideas for Your Political Campaign Running for political office isn’t cheap. If you’re thinking about running for office, it’s a good bet that you’ll need money to
Public Relations & Politics: Sending the Right Message
How to Improve Your Public Relations Strategy: Tips for Communicating and Connecting With the Public Public relations is a crucial part of a political campaign in today’s digital age. Political
What You Need to Know About Facebook and Instagram Political Ads
Social media advertising has become increasingly important during political campaigns and other times when people are paying attention to what’s going on in the world. Depending on who you support
What Your Political Campaign Should Do Right Now to Increase Outreach
What Political Campaigns in Miami Can Do to Improve Their Outreach What is the primary goal of an effective political campaign? To encourage voter participation. But to do that, you’ll
How To Run An Effective Political Campaign By Following This Template
Run an Effective Campaign from Start to Finish by Following this Political Campaign Strategy Template Having a political campaign strategy is vital to running an effective political operation. A good
Politics 2022: Is It Digital Marketing for the Win?
Run Digital Marketing Political Campaigns in 2022 Since early 2008, digital marketing in politics has continued to grow by leaps and bounds. Candidates quickly identified the growing digital marketing industry
Unique Campaign Ideas to Help You Stand Out From the Crowd
Creative and Unique Political Campaign Ideas The goal behind any political or issue campaign is to sway people to vote for you. Usually, this means that you’ll need to get
The Role of Digital Marketing in Political Campaigns
Digital Marketing | A Must for Modern Politics A politician or campaign may not reach every individual voter in person. However, the role of digital marketing in political campaigns enables
Going Viral: 3 Must-Haves for a Successful Social Media Campaign
We’ve all seen the videos of country singer Walker Hayes and his kids dancing to his songs on TikTok. During the pandemic, millions of people tuned to Lesley Jordan’s videos
The Importance of Email Marketing in Political Campaigns
In this article, we’re not going to get into the nuts and bolts of how to build an email marketing campaign, instead, we are going to talk about why email
Rise to the Top: SEO Tips For Your Campaign
Essential SEO Tips for Political Campaigns What could be worse for a political candidate or campaign today than not having a website? The answer: producing a website that doesn’t work
Online Reputation Management: What To Do When You Google Your Name and It’s Not Good
Online Reputation Management: What To Do When You Google Your Name and It’s Not Good Everyone knows you need to have a good online reputation. This is especially true and
How to Establish Your Political Brand
Building a Great Political Campaign Strategy with Branding Establishing a powerful political campaign starts with establishing your political brand. Standing out with a message that resonates is necessary today for